Phones4U Jump Initiative...

The Good: Basically, JUMP gives anyone on a contract the power to upgrade their phone after 6 months. The sales pitch is...

When you want to change your phone during a contract there are 3 choices:

• Sit on the contract until the agreed period is over
• Subscribe to a new contract and make double payments until #1 is over
• Outright buy the phone as a SIM Free or Pay as you go

The first option is the only one that does not cost you a pile of cash you don't need to spend.

Phones4U Jump tries to resolve this by costing the rest of your contract, they then value your phone (to their market estimate) and take it to buy out the contract and give you the new phone.

The bad: The bad side to this is that extra costs could be incurred if the values they estimate don't match up. Often the larger brands like mobile networks and Carphone Warehouse that offer 'the best trade in price' usually don't. From comparing 40+ stores we hear this statement all the time from companies but the comparison table doesn't lie, most times there is a substantial difference in price offered.